What You'll Learn?
- The first five checkboxes when you decide to build your beauty & skincare brand
- How much innovation is enough innovation and when to stop
- Data and analytics: how can a traditional founder wrap their heads around it
- Tapping into the creator economy: How to design an influencer marketing campaign to drive sales
- What you see is what you get: The most important metric to move in beauty & skincare
- Organic is a cliche: Moving to newer pastures
- Solving the unsolved beauty and cosmetics problem of personalisation
- How to think about customer acquisition, product differentiation